Job Category/Tittle: Marketing
MARKETING COMMUNICATIONS COORDINATOR
The American University in Dubai invites qualified applicants to apply for the position of Marketing Communications Coordinator.
The Marketing Communications Coordinator manages AUD’s communications and marketing efforts, including perception management, media relations, website/mobile app management, and social media management.
◘ Administer and implement all Communications efforts and generate innovative ideas
◘ Manage and update the website and the mobile app
◘ Manage AUD’s social media channels
◘ Cover events for news reporting purposes (web, media, and AUD Review).
◘ Assume related miscellaneous duties as assigned by the Director.
◘ Cultivate relationships in broadcast, print, and online media (local, regional and international) that result in media coverage.
◘ Implement strategic plan for increasing awareness of AUD activities through full range of media outlets.
◘ Implement process for evaluation of potential stories to publicize.
◘ Facilitate the writing, preparation and distribution of press releases on a regularly scheduled basis.
◘ Manage potential advertising opportunities for AUD in the media.
◘Manage requests for interviews in the media.
COMPETENCIES AND SKILLS UTILIZED
◘ Creative thinker with the ability to understand AUD's wide-range of activities, and to promote and market those activities to global audiences.
◘ Excellent verbal and written communications skills with an emphasis on translating concepts into compelling and easily understandable terms.
◘ Ability to represent AUD in a professional manner and easily communicate its mission to outside forums, including but not limited to the media.
◘ Understanding of a wide range of marketing and communications mediums, including print, video, web, and social media.
◘ Self-motivated and deadline-oriented, strong organizational skills and ability to self prioritize.
◘ Strong interpersonal skills.
◘ Ability to work as part of a team with minimum supervision.
◘ Bachelor’s degree or equivalent from a recognized, reputable university
2-4 years’ of direct involvement handling Marketing Communications/Public
◘ Track record of effectiveness in managing relationships
◘ Familiarity with the UAE/Gulf business environment
◘Strong professional references
◘ Fluency in Arabic (read, write, speak)
◘ Fluency in English (read, write, speak)
◘ Proficiency in using Microsoft Office (Word, PowerPoint, Excel).
◘ Knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign).
◘ Website back office management
◘ Photography skills
Applications will be accepted and evaluated until this position is filled. This position is suitable for those candidates already resident and under sponsorship in Dubai.
Interested applicants must submit the following requirements via email to:
Please state the title of the position as the subject of the email
• Cover letter
• Updated CV
• Contact information of three (3) academic/professional references
Alternatively, applicants can submit their application materials to the following postal address:
Angele El Khoury
Director of Human Resources
The American University in Dubai
P. O. Box 28282, Dubai, U.A.E.